About Ling
I'm a content creator and digital marketing specialist who’s been making online content that resonates with gen-z audiences for two years.
As a Malaysian-Chinese living in the U.K., I bring a fresh perspective and a unique skill set to the table, thanks to my ability to connect with diverse audiences in six different languages.
I take pride in my ability to tap into youth culture and staying ahead of the latest trends to engage audiences and create meaningful connections.
01
Client: Matcha Please
Brief: GRWM style fitness vlog for new product.
02
Client: Tai Tai UK
Brief: Testimonial style + product demo for new beverage range.
03
USER GENERATED CONTENT
It refers to content created by users or consumers, rather than by a brand or company. The content could be videos, images, reviews, tutorials and more.
why ugc?
Creating content that resonates with your target audience is essential in boosting engagement, establishing credibility, and ultimately, converting them into loyal customers for your brand.
28%
more engagement with UGC videos compared to brand-generated content
79%
of consumers say UGC more likely to impact their purchasing decisions
86%
of businesses use UGC as part of their marketing strategy
04
unboxing
Brief: Unboxing + testimonial for prescription glasses.
vlog
Brief: Review vlog to highlight staying experience of hotel.
GRWM
Brief: GRWM featuring the brand's facial cleanser.
testimonial
Brief: Beverage testimonial + product demo.
05
ASMr
Brief: ASMR unboxing for
new incense stick scent.
routine
Brief: Breakfast routine vlog featuring health supplements.
testimonial
Brief: Localised Mandarin testimonial for mobile app.
voiceover
Brief: GRWM + VoiceOver morning wellness routine.
06
some brands I've worked with --->
07